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Trigas is a multi-brand fashion store based in Felgueiras, Porto, Portugal. Rooted in the symbolism of wheat (“trigo” in Portuguese), the brand embraces three core values: growth, freedom and strenght. These ideas guide its curatorial approach and shape the overall experience. With the slogan “Curated for the Unlimited You,” Trigas invites women to express their full selves through a refined selection of pieces. The visual identity reflects exploration and transformation. Its symbol, inspired by the store’s architecture, blends door arches and window rectangles to evoke contrast and evolution. A bold, airy wordmark and warm beige and brown palette capture the freedom of wheat fields and the brand’s elegant strength.
Name
Trigas
Description
Trigas / Identity / Creative Direction / Social Media
Year
2024